Monday, 3 January 2011
MORE TH>N FREEMAN
You may have noticed the recent release of the MORE TH>N Freeman TV adverts, such excellent copy and art direction needs a massive round of applause! They create a new wave of complete motionless advertising that captures the attention of the viewer straight from the word go ... you are totally absorbed in the voice and moving image (most of what many of us will take for granted, i.e. car tyres and roof tiles).
It also seems that MORE TH>N are branching out in terms of social media and have created interactive and engaging ways that you can experience the brand, check out there "I'm MORE TH>N Freeman" Facebook page http://on.fb.me/MT-Y .
Their mission is "We do More", and they have captured it beautifully!