Tuesday, 11 October 2011

Wonderful Stuff - Muller

Watch. Love. Stir in something Wonderful......
Turn the mundane into something brilliant!!

The brand new £20million integrated campaign created by TBWA/London for Muller. There is a topical debate on the concept - do people get it, what is its main purpose, nostalgic or pointless ... Either way, it is trying to capture the beauty of the everyday life and how a bit of wonderful magic can make it better - Stir in something wonderful! Great use of traditional hand drawn cell techniques of the characters which tries to take us back to our childhood and post-production by The Mill.

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